Kalff
À propos du candidat
Ville
Formation
Strategy, Operations Management, Finance, Marketing - English track 5 months academic exchange with CFVG, Ho Chi Minh, Vietnam
Bachelor specialization in Management of Business Performance - English track Notable element : Initiation of a charity project to collect clothes - 500kg collected - appearances on local medias
Travail et expérience
Followed and updated KPI's using consumer and distributor panels Analysed the beverages market and the performance of categories, brands, innovations and competitors to present it to managers Implemented merchandising strategy to enhance field knowledge, especially with the launch of a new energy drink
Developed in 3 regions of south of France the market share of the four Unilever product categories Negotiated with store managers the buying and the visibility of the 20/80 and innovations in store Implemented specific merchandising actions to promote brands with high seasonality
Expanded the company's customer portfolio in the Benelux by cold-calls Autonomy on the entire sales process from the prospection to the signature of contracts by using a CRM Provided customer service to acquired clients to follow-up their needs